The new “Our wines express our sites” campaign from the Verband Deutscher Prädikatsweingüter (VDP) puts the spotlight squarely on the origins of its members’ wines: the vineyards. In the coming…
The new origins campaign will be rolled out on the digital billboards of WallDecaux, and will tie into last year’s campaign “What counts is personality in the glass.” Taken together, the two…
In addition to the President and the four Vice-presidents, the VDP.Executive committee also includes the regional executive committees and the managing director. The executive committee is…
